UK PRESS RELEASE
The All-New Lenovo™ IdeaPad™ Laptop Family
Sleeker, more powerful laptops designed for nearly every need and budget
It’s no secret we always want more from our computers. While more usually means adding to a device’s speed and performance, it can also mean delivering all the above, but in a sleeker, re-designed package. This less is more philosophy is precisely what Lenovo is embracing with its all-new family of IdeaPads – six distinct laptops that deliver the performance users expect, but with a streamlined approach to design and functionality that strips away the clutter and complexity.
Consisting of the IdeaPad 720, 520, and 320 and IdeaPad 720S, 520S and 320S in S (slim) configurations, our new family of six Lenovo IdeaPads is ideally suited to modern consumer tastes in style, form and function. From re-imagining and simplifying the subtlest design elements to incorporating the tools and features users want most, we’ve designed a series of laptops that will fit virtually any consumer taste, need or budget.
Minimalist Design for Maximum Appeal
Whether you’re talking about Gen Z’s desire to stay digitally connected at all times,1 the millennial generation’s desire for lower-cost living options,2 Gen X’s demand for performance and innovation3 or the Baby Boomers’ quest for technology that’s both smart and easy to use,4 our new family of IdeaPads is as diverse in style and substance as the people who depend on them.
Pretty on the Outside
From their most heavily used workhorse elements to their subtlest surface hues, tones and finishes, every part of the IdeaPads was a consideration in the design process. Beveled edges produce smooth clean lines, while an angled front edge was added for easier lid opening. The thinner side profile, especially in the S models, coupled with the IdeaPads’ simplified rear delivers an unmistakably lean visual impression and a great carrying experience.
The IdeaPad 720S, for example, is made of a premium anodized aluminum casing that’s treated with the same technique used to shape and polish diamonds for a gorgeous, ultra-thin profile that feels as good as it looks.
Its equally trim cousin, the IdeaPad 520S is only 19.3mm thin (0.76 in), and the IdeaPad 320S includes an infused cover for a soft metallic touch.
Eager to complement the IdeaPads’ sleek new profile with the look and feel increasingly common in contemporary homes and offices, our design team chose a spectrum of colors and finishes to match users’ modern tastes. From the premium metallic colors and sophisticated polished metal finishes of the IdeaPad 720 series, to the vibrant, playful hues and equally sleek finishes of the IdeaPad 520 and 320 series, the new IdeaPad family offer a variety of looks and feels that satisfy the most demanding design trendsetters.
And Beautiful on the Inside
Our redesign efforts extend to the IdeaPads’ interiors as well. From the redesigned keyboard layout, improved shift key and narrower bezels for optimized screen displays to the decision to incorporate Microsoft®’s Precision Touchpad™ for direct connection to Windows® 10, owners of the IdeaPad are in for a noticeably improved user experience.
Our less is more mindset continues with the engine beneath the hood. While every laptop comes equipped with the latest Windows 10 Home operating system and the powerful performance our customers have come to expect, we’ve been careful to include a selection of upgraded features that dramatically improve the user experience without breaking the bank.
If performance and portability are important, buyers can choose between the three ultra-thin S models. The IdeaPad 720S, for example, has up to the latest 7th Gen Intel® Core™ i7 processor, blazing-fast Thunderbolt™ 3 port and up to 1 TB PCIe SSD – weighing only 1.14 kg (2.5 lbs) and 13.6mm (0.53 in) thin on the 13-inch model that’s ideal for mobile workers and students.
The IdeaPad 720S also includes advanced features like an optional fingerprint reader for swift, secure PC log-in with Windows Hello™ and up to UHD display (on the 13-inch non-touchscreen model). Designed for greater mobility, its always-on charging feature lets users charge other devices via a USB port even when the laptop is powered off.
Interested in convenience and functionality? Consider the IdeaPad 520 or 520S, with up to 7th Gen Intel Core i7 processors and up to NVIDIA® GeForce® 940MX graphics for speedy productivity, an optional backlit keyboard and optional fingerprint reader and Windows Hello support for near-instant logins.
Looking for a budget-friendly laptop for everyday Web surfing, videos and email? Go with the affordable IdeaPad 320 or, for more portability, its thinner sibling, the IdeaPad 320S.
The IdeaPad 320 provides plenty of design panache in its own right – proving that budget-friendly laptops don’t have to be plain or boring. There’s a palette of color choices for the IdeaPad 320 from Denim Blue to Plum Purple, with matching lighter tones inside that sport a new one-piece touchpad. Users’ modern computing needs will be met – from Intel’s latest processors to USB Type C ports – while accommodating legacy needs with its integrated DVD optical drive. For a step up, upgrade to multi-touch screens and an optional fingerprint reader for secure log-in with Windows Hello.
A Lenovo PC for Everyone
The all-new family of Lenovo IdeaPads are the answer to what style and budget-conscious consumers now expect from their laptops. We’ve engineered away the excess, streamlined the body, and delivered an array of choices built to meet nearly any style preference, performance need and budget.
For gamers, we’re bringing to market the newest member to our gaming family – the top-of-the-line Lenovo Legion Y920 Laptop (pictured below) – a powerful, VR-ready 17-inch pro-level gaming rig. Packed with up to Intel’s latest overclockable 7th Gen Intel Core i7 K series processor, up to NVIDIA Geforce GTX 1070 8G DDR5 graphics and mechanical backlit RGB keyboard with lighting effects, the new Lenovo Legion Y920 Laptop is our best gaming laptop yet.
Whether it’s a new IdeaPad for everyday computing or a Lenovo Legion gaming laptop for fun, we’re offering more choice than ever for nearly every consumer need.
Pricing and Availability5
In EMEA, the 15-inch IdeaPad 720 starts at €749 (VAT included) available starting July 2017.5
In EMEA, the 13-inch IdeaPad 720S starts at €899 (VAT included) available starting July 2017, and the 14-inch model starts at €999 (VAT included) available starting May 2017. 5
In EMEA, the 15-inch IdeaPad 520 starts at €649 (VAT included) available starting May 2017.5
In EMEA, the 14-inch IdeaPad 520S starts at €699 (VAT included) available starting May 2017.5
In EMEA, the 14-inch IdeaPad 320 starts at €349 (VAT included), the 15-inch model starts at €299 (VAT included), and the 17-inch model starts at €399 (VAT included) available starting May 2017.5
In EMEA, the 14-inch IdeaPad 320S starts at €499 (VAT included), and the 15-inch model starts at €499 (VAT included) available starting May 2017.5
In EMEA, the 17-inch Lenovo Legion Y920 Laptop starts at €2,599 (VAT included) available starting May 2017.5
The 15-inch IdeaPad 720 comes in a tone-on-tone Mineral Grey6
The 13-inch IdeaPad 720S comes in Champagne Gold, Platinum Silver and Iron Grey, while the 14-inch model comes in Champagne Gold and Platinum Silver6
The 15-inch IdeaPad 520 comes in Gold, Iron Grey and Bronze6
The 14-inch IdeaPad 520S comes in Champagne Gold, Platinum Silver, Bronze, Plum Purple and Ballerina Pink6
The 14-inch IdeaPad 320 comes in Blizzard White, Denim Blue, Onyx Black and Platinum Grey; the 15-inch model comes in Coral Red, Denim Blue, Onyx Black, Platinum Grey, Plum Purple and Blizzard White; the 17-inch model comes in Onyx Black and Platinum Grey6
The 14-inch IdeaPad 320S come in Mineral Grey, Snow White and Coral Red, while the 15-inch model comes in Mineral Grey and Snow White6
1 “Gen Z and the Future of Mobility,” C Space report
2 “Recession-scarred Millennials fuel interest in tiny homes,” USA Today, May 18, 2016: https://www.usatoday.com/story/money/2016/05/18/recession-millennials-tiny-home-house/84284316/
3 “The undetected influence of Generation X,” Forbes, Sep 13, 2016: https://www.forbes.com/sites/nextavenue/2016/09/13/the-undetected-influence-of-generation-x/#5828b3d31efb
4 “The real reason Baby Boomers hesitate with technology,” Feb. 17, 2017: http://www.huffingtonpost.com/jan-golden/the-real-reason-baby-boom_b_9168322.html
5 Prices may not include tax or shipping or options and are subject to change without notice; additional terms and conditions apply. Reseller prices may vary. On-shelf dates and colors may vary by geography and products may only be available in selected markets. All offers subject to availability. Lenovo reserves the right to alter product offerings, features and specifications at any time without notice.
6 Colors may vary by geography and products may only be available in selected markets. All offers subject to availability. Lenovo reserves the right to alter product offerings, features and specifications at any time without notice.
LENOVO and IDEAPAD are trademarks of Lenovo. INTEL, INTEL CORE and THUNDERBOLT are trademarks of Intel Corporation in the U.S. and/or other countries. MICROSOFT, WINDOWS, WINDOWS HELLO and PRECISION TOUCHPAD are trademarks of Microsoft Corporation. NVIDIA and GEFORCE are trademarks of NVIDIA Corporation. All other trademarks are the property of their respective owners. ©2017, Lenovo Group Limited.